Make it fun
The team at Paws had two words in mind when describing their logo idea, fun and bold. Both business owners wanted to communicate their fun-loving, badass style to customers before even walking through their doors. Together we created this fresh lockup to convey their attitude.
Colors to match
Inspired by vintage advertisements and The Powerpuff Girls, the color story of this logo was carefully picked to continue the fun-loving theme throughout their branding.